The eLearning market has grown significantly in recent years and is expected to continue to grow in the coming years.
According to a report by Research and Markets, the global eLearning market size is expected to reach USD 374.3 billion by 2026, growing at a compound annual growth rate (CAGR) of 15.5% from 2021 to 2026. This growth can be attributed to the increasing demand for flexible and affordable education and technological advancements that have made eLearning more accessible.
Another report by Statista found that the revenue of the eLearning market in the United States alone is expected to reach 37.6 billion U.S. dollars by 2026, up from 21.3 billion U.S. dollars in 2020. In addition, this report also found that the number of eLearning users in the U.S. is expected to reach 22.5 million by 2026, up from 16.3 million in 2020.
Top-rated platforms for marketing and selling online courses
If you are an expert in a particular field and want to share your knowledge with others, selling online courses is an excellent way. However, creating and selling courses is more challenging than it seems. You need a platform that allows you to create and host your courses, manage your students, and handle payments.
This article will discuss some of the best platforms for selling online courses and growing your business.
Udemy
Udemy is one of the largest and most popular platforms for selling online courses. It has over 35 million students worldwide and offers courses in various topics, from programming to marketing to cooking. Udemy allows you to create and host your courses on their platform, and they handle payment processing for you. In addition, you can set the prices for your courses, and Udemy takes a percentage of the sale.
One downside of Udemy is that they heavily discount courses, which can sometimes devalue the content. However, it can be an excellent platform to get started and reach a large audience quickly.
Teachable
Teachable is a popular platform for creating and selling online courses. It offers many customization options, and you can create a branded website to host your courses. In addition, teachable handles payment processing, and you can set your own course prices.
They also offer a free plan, an excellent option for those just starting.
Teachable also offers many marketing features, such as email and affiliate marketing, that may help you to grow your business. You can also create quizzes and certificates for your students, adding value to your courses.
Kajabi
Kajabi is an all-in-one platform that allows you to create and sell online courses and build landing pages and marketing funnels. It’s an excellent option for those looking for a comprehensive platform to grow their online business. In addition, Kajabi handles payment processing and offers many customization options, including creating your own branded website.
Kajabi also offers many marketing features, such as email and affiliate marketing. It also integrates with other tools, such as Zapier and Google Analytics, which can help you with business analysis in software development. One downside of Kajabi is that it can be expensive, especially for those just starting.
Skillshare
Skillshare is a platform that allows you to create and sell online courses and offer them through a subscription model. It’s an excellent option for creating shorter courses or tutorials. In addition, Skillshare handles payment processing, and you can earn money through a royalty system based on the number of minutes your students watch.
Skillshare also offers many marketing features, such as email and affiliate marketing. However, one downside of Skillshare is that it can be challenging to get your courses noticed, as there is a lot of competition on the platform.
Podia
Podia is an all-in-one platform that allows you to create and sell online courses, digital downloads, and memberships. It’s an excellent option for those looking for a comprehensive platform to grow their online business.
In addition, Podia handles payment processing and offers many customization options, including the ability to create your own branded website.
Podia also offers many marketing features, such as email and affiliate marketing. One unique feature of Podia is that it allows you to offer live webinars to your students, adding value to your courses.
Coursera
Coursera is a platform that partners with top universities and organizations to offer online courses. It’s an excellent option for creating more in-depth and specialized courses. In addition, Coursera handles payment processing, and you can earn money through a royalty system based on the number of students enrolled in your course.
Coursera also offers many marketing features, such as email marketing and social media marketing. In addition, they have a large and engaged community of students, which can help you reach a wider audience. One downside of Coursera is that they have strict guidelines and requirements for course creators, so it may take more work to get started. However, partnering with top universities and organizations can be an excellent option.
In conclusion, there are many excellent platforms for selling online courses, and the best one for you will depend on your specific needs and goals, whether you’re just starting or looking to grow your online business.
Author’s bio: Anastasiia Lastovetska is a technology writer at MLSDev, a software development company that builds web & mobile app solutions from scratch. She researches the area of technology to create great content about app development, UX/UI design, tech & business consulting.
